This is my personal tutorial on how to build links. I have already shared the importance of having links pointing to your site.
Backlinks increases your authority on your niche. Quality is better than quantity.
There are several ways that you can build links. I will be sharing most of them but I don’t necessarily endorse some of it.
Ways to Build Links
Articles – I cannot stress the importance of having content submitted to an article directory with a link back to your site. However, when Google released the Panda algorithm, several content farm websites have been penalized like ezinearticles.com and hubpages.com.
Write an article about your niche and use keywords. Also, it is not advisable to stuff it with too much keywords that it is not readable and interesting, keep your keywords at least 2%. It might not be published and considered as spam by article directories. This is very time consuming because you have to create several copies of original content and submit them to article directories. The approval rate of the articles usually lasts for a week or two.
Web 2.0 Sites/Blogs
Submitting blog posts is a very common method of building links. The concept is very similar to that of article directories but the style of writing is different. This is also great if you want to target specific readers and harness the potential of web 2.0. Web 2.0 is incorporated with social media sites like facebook and twitter therefore sharing content is easier. You can also post pictures, videos and other media to entice readers to your post.
Make your blog post as engaging as possible and connect with your readers and fellow authors. WordPress, squidoo and blogger are among the most famous blogging platforms.
Guest posting is another way of posting content to someone else’s blog. It is better if you write a guest post to a blog that is relevant to your niche.
Blog Commenting/Forum Posting
This is an old timer and a difficult one to achieve. You look for blogs and forums related to your keywords or website and share relevant information or feedback. Do not spam or your comment will never get approved. Because of comment spam, most of the blogs have no follow tag in them (this will be discussed further on a separate blog post) and what we want are do follow blogs. In my opinion, you need both do follow and no follow links because Yahoo doesn’t filter no follow links. As long as you shared great comments to the blog then you can get a fair share of traffic to your website.
When searching for blogs, you can use Google Blog Search and for forums you can try looking for forums at linkedin, myspace and other forum sites.
The orange logo with waves! That’s a great tool that you shouldn’t take for granted. Submitting your blog or content to RSS sites can give you links and awesome traffic. This is used by bloggers to “alert” readers of new content on the web. This minimizes the time you’ll spend looking for new content right?
Most of the social bookmarking websites have implemented no follow tags in them but Google thinks otherwise and regards websites that have been bookmarked several times as “good”.
We love videos because it is easier to watch and listen than reading a whole page of tutorial right? Well then, if you have something great to share, try uploading a video on it on YouTube and syndicate/distribute a copy on other video hosting websites. Lot’s of traffic and you get free links!
Directory Submission/Maps Optimization
Local websites or business that have offices namely, restaurants, firms, clinics, repair shops and others will greatly benefit from directory submission. This will let readers and customers leave feedback and find you easy on the map. Most websites have google map already integrated so people can find their way to their establishments. Make sure to put in a correct contact number, address and lots of pertinent information about your business.
A very old way to build links but definitely one that works. You can email the webmasters or blog owners and ask them for a link. Sounds easy? Sure! But consider how many others like you are requesting them for links? Read resources online on how to request links and follow them. Of course you can’t just ask them outright!
These ways that I have mentioned will help you build links naturally. There is no way you can rush things so you’d better be prepared. There are numerous programs or software out there that can help you automate the submission process and minimize the length of time it will take you to manually create accounts, submit and verify altogether. Use those programs with the word “moderation” in mind.
How to Put A Link/Hyperlink
Websites differ in their ways to accepting codes. HTML is the most common.
Here is a pattern:
<a href=“http://www.homegiggers.com”>micro jobs</a>
Replace the red words with the URL of the website (that’s on the address bar) and the violet words are your keywords. So when you click on the word micro job you’ll be directed to the homegiggers.com website that I have indicated in the code.
Very Easy! Here’s a Video Tutorial!
Note: There are hundreds of ways to build links and I just scratched the surface here in my post. I will be discussing more how to’s on specific ways of building links. Subscribe to my blog to receive updates!